Cookie Policy

Effective Date: 26-May-2024
Last Updated: 26-May-2024

This Cookie Policy explains what cookies are and how we use them. You should read this policy to understand what cookies are, how we use them, the types of cookies we use i.e, the information we collect using cookies and how that information is used and how to control the cookie preferences. For further information on how we use, store and keep your personal data secure, see our Privacy Policy.

You can at any time change or withdraw your consent from the Cookie banner on our website.

Learn more about who we are, how you can contact us and how we process personal data in our Privacy Policy.

Your consent applies to the following domains:

What are cookies ?

Cookies are small text files that are used to store small pieces of information. These cookies are stored on your device when the website is loaded on your browser. These cookies help us make the website function properly, make the website more secure, provide better user experience, and understand how the website performs and to analyze what works and where it needs improvement.

What types of cookies do we use ?

Necessary/Essential: Some cookies are essential for you to be able to experience the full functionality of our site. They allow us to maintain user sessions and prevent any security threats. They do not collect or store any personal information. For example, these cookies allow you to log-in to your account if you have one.

Analytics/Statistics: These cookies store information like the number of visitors to the website, the number of unique visitors, which pages of the website have been visited, the source of the visit etc. These data help us understand and analyze how well the website performs and where it needs improvement.

Advertising/Marketing: Our website displays advertisements. These cookies are used to tailor the advertisements that we show to you so that they are relevant to you and to the content of the website.

These advertising cookies are used for personalisation and allow for frequency capping, aggregated ad reporting, and to combat fraud and abuse. These cookies also help us keep track of the efficiency of these ad campaigns.

The information stored in these cookies may also be used by the third-party ad providers to show you ads on other websites on the browser as well.

Cookies are sometimes set by third-party click tracking technologies – e.g. via affiliate links and cross-site tracking links used through our advertising partners. These cookies usually last up to a maximum of 30 days and are set when you click on one of our links. They store IDs for the referring website, the advertisement on which you clicked, they group of advertisements to which the advertisement belongs, the time you clicked on it, the ID for the type of advertisement, the ID for the product and any reference the referring site adds to the click.

Our advertising partners are AWIN and Tradedoubler. You can learn more about their cookies by visting their privacy policies as linked.

Social: These are the cookies that help certain non-essential functionalities on our website. These functionalities include embedding content like videos or sharing contents on the website on social media platforms.

Preferences: These cookies help us store your settings and browsing preferences like language preferences so that you have a better and more efficient experience on future visits to the website.

About Google’s use of cookies for advertising

This website uses Google Adsense to serve ads that suit the content of the site. When you visit this website, a cookie may be dropped on your browser to help serve this purpose.

  • Third party vendors, including Google, use cookies to serve ads based on a user’s previous visits to this website or other websites.
  • Google’s use of advertising cookies enables it and its partners to serve ads to our website visitors based on their visit to this site and/or other sites on the Internet.
  • You may opt out of personalised advertising by visiting Ads Settings. Alternatively, you can opt out of a third-party vendor’s use of cookies for personalised advertising by visiting
  • Visitors to this website may view ads served by third-party vendors and ad networks.
  • Follow these links to view a list of the appropriate vendor and ad network websites: Google Ads Certified External Vendors  and Ad Technology Providers
  • Website users may visit these vendor and ad network websites to opt out of the use of cookies for personalised advertising (if the vendor or ad network offers this capability). Alternatively, you can also opt out of some third-party vendors’ uses of cookies for personalised advertising by visiting


Types of Cookies we use
Manage cookie preferences
Cookie Settings

You can change your cookie preferences any time by clicking the above button. This will let you revisit the cookie consent banner and change your preferences or withdraw your consent right away.

In addition to this, different browsers provide different methods to block and delete cookies used by websites. You can change the settings of your browser to block/delete the cookies. Listed below are the links to the support documents on how to manage and delete cookies from the major web browsers.




Internet Explorer:

If you are using any other web browser, please visit your browser’s official support documents.

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